Are you tired of feeling like Frumptown USA at night in old, ill-fitting, unflattering nightwear?  Are you ready to feel like BABETOWN USA?? (Because you know you are Babetown material;).

Then you've come to the right place.


Enter: The Mimi 

(i.e. the younger, cuter Mumu lolz;)

A Mimi is a fancy, comfy nightgown designed to help you feel as pretty at night as you do during the day.

Because when you think about it, what are the two things that every woman wants, every day?  

Well--in addition to being the amazing, powerful, gracious babes that we are--at the end of the day, simply 


to feel pretty,

and to be comfy.

And that's exactly how your Mimi will make you feel. 

So pretty


so comfy.

No more feeling unrecognizably frumpy at night when you climb into bed in your Old Navy Christmas pajamas.  No more wondering what happened to all of the pretty, fancy nightwear of the past. No more ending up in just your underwear because there. is. no. better. option.

Because pretty nightwear is back. 


And it is fancier, and comfier, than ever.


So, babe, what do you think?  Are you ready to leave Frumptown USA? 


 Then put on your Mimi,

and get that beauty sleep, girl.


Welcome to Babetown, babe.  You belong here ;)